Type: BTEC National Level 3: 1-year Certificate/2-year Extended Certificate
Board: Pearson Edexcel
Contact: Mr L Allen
The travel and tourism sector is one of the most varied and exciting areas of industry. This course will interest you if you would like to investigate the appeal of tourist destinations both at home and abroad. This qualification is designed to provide you with a solid understanding of Tourism and the additional skills needed to progress onto the next level or secure employment!
Unit titles:
- The World of Travel and Tourism.
The travel and tourism industry in the UK is growing and is of major importance to the economy. In this unit, you will develop the skills needed to examine, interpret and analyse a variety of statistics that measure the importance of tourism to the UK. - Global Destinations
In this unit you will develop skills in using maps and atlases so you can research and locate global destinations and geographical features. You will research the features and appeal of global destinations and the factors influencing visitor choice, including potential advantages and disadvantages of travel routes and transport options - Principles of marketing in Travel and Tourism
In this unit you will develop a marketing plan through examining the specific aims and objectives of the marketing function and researching the needs and expectations of different customer types.
Entry requirements and skills needed: Grade 4 in English.
Assessment: Students need to successfully pass all mandatory units. Unit 1 is an exam, Unit 2 is exam board pre-release task. All other units are internally assessed assignments. All units are assessed and graded at Pass, Merit and Distinction and an overall grade for the qualification is awarded.
Field Learning:
Year 12 – Bournemouth and Bath
Year 13 – London and a European city (recent years have included Barcelona and Rome).
Progression: Students who completed this course with good grades have gained places on courses such as BA (Hons) Tourism Management, BA (Hons) Events Management and BA (Hons) Marketing Management at institutions such as Bournemouth University, Oxford Brookes University and University of Plymouth. This course will prepare you for a successful career in the travel and tourism industry, progressing into management positions after suitable experience has been gained.
